by VSA | Feb 20, 2023 | Blog Posts
As an aspiring or professional dog trainer, you certainly want to be a leap and a bound ahead of the crowd to establish yourself as an expert in your profession. Of course you want to be sure you are offering your clients and their dogs the best possible guidance. But...
by VSA | Jan 25, 2023 | Blog Posts
Every trainer quickly learns that dog training isn’t just about the dogs. It means teaching people, too. Your clients need to wrap up each dog training session with enough canine savvy to guide their dog toward success. When they get home, your client may have to...
by VSA | Jan 16, 2023 | Blog Posts
Your new dog training clients have no doubt heard a lot of conversation on television and online about different dog training techniques and tools. Chances are good some of them will ask why you’ve chosen a positive dog training philosophy. You can definitely...
by VSA | Jan 4, 2023 | Blog Posts
Dog training is a hands-on profession, but not all teaching needs to take place in a class or a home training session. Print materials that clients can take home and social media resources you share online help strengthen your learning connection with your...
by VSA | Nov 28, 2022 | Blog Posts
You’ve heard people generalize dogs by size, right? “Get a little dog — you can take them everywhere” or “Big dogs belong in the country where they’ll have room to run.” There are a lot of long-standing beliefs about both giant and pint-sized pups....
by VSA | Nov 22, 2022 | Blog Posts
This holiday season, we are pausing to give thanks. It’s Me or the Dog was just hitting the airwaves around the world nearly 20 years ago when I first conceived of the idea of a school to help pet professionals reach their highest goals working with dogs. From the...
by VSA | Oct 25, 2022 | Blog Posts
What does “dressing for success” mean for a professional dog trainer who runs their own business? As a hired employee, you may have been asked to wear a uniform or a type of attire that promotes job safety and the culture of the company you work for. Sometimes...
by VSA | Oct 4, 2022 | Blog Posts
It’s been almost 10 years since VSA’s founding, but it’s hard to believe that it was Halloween of 2018 when VSA changed the landscape of dog trainer education with the launch of our online Dog Trainer Course for aspiring pet professionals. This transition to a truly...
by VSA | Aug 16, 2022 | Blog Posts
By initiating and nurturing relationships with other pet professionals, you can help your dog training business grow. Partnerships bring your business to the attention of new clients, help you create supportive relationships with like-minded pet professionals, and...
by VSA | Jul 27, 2022 | Blog Posts
”Joy marketing” is a way to infuse your business marketing with messages and imagery that cause potential clients to experience positive feelings of happiness, trust, or delight. Marketing with an eye towards joy helps clients associate feelings of happiness...
