The VSA Blog

First Impressions: Dressing Like a Professional Dog Trainer

First Impressions: Dressing Like a Professional Dog Trainer

  What does “dressing for success” mean for a professional dog trainer who runs their own business? As a hired employee, you may have been asked to wear a uniform or a type of attire that promotes job safety and the culture of the company you work for. Sometimes...

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Building Referral Partnerships with Pet Businesses

Building Referral Partnerships with Pet Businesses

By initiating and nurturing relationships with other pet professionals, you can help your dog training business grow. Partnerships bring your business to the attention of new clients, help you create supportive relationships with like-minded pet professionals, and...

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5 Ways to Boost Your Dog Training Business with Joy Marketing

5 Ways to Boost Your Dog Training Business with Joy Marketing

​"Joy marketing” is a way to infuse your business marketing with messages and imagery that cause potential clients to experience positive feelings of happiness, trust, or delight. Marketing with an eye towards joy helps clients associate feelings of happiness with...

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How to Choose a Good Name for Your Dog Training Business

How to Choose a Good Name for Your Dog Training Business

​ The right name sparks that first emotional connection with your ideal dog-training client. But choosing a unique name in the crowded pet industry isn’t always easy. Originality isn’t the only qualification for a successful name. In fact, a little too much creativity...

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8 Tips to Reduce Your Dog Training Business Costs

8 Tips to Reduce Your Dog Training Business Costs

Sometimes the key to making more money is spending less of it. Earlier, our team here at the Victoria Stilwell Academy offered tips on how to increase your dog training revenue. Now it’s time to take a quick look at your bottom line. Could your business be leaking...

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6 Tips to Grow Your Dog Training Revenue

6 Tips to Grow Your Dog Training Revenue

Increasing the profitability of your dog training business is important. But no one wants to find themselves working harder and harder every day to increase that bottom line. Life needs some balance! If you run your own business, you’re already spending hours...

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5 Common Misunderstandings About Dog Training

5 Common Misunderstandings About Dog Training

“My dog knows better – he’s been to training class. I love him, but he’s just plain stubborn.” People who sign up for a dog training course want to help their puppy or dog become a happy member of their household and a great canine citizen. However, there are a few...

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