The VSA Blog

5 Ways to Boost Your Dog Training Business with Joy Marketing

5 Ways to Boost Your Dog Training Business with Joy Marketing

​"Joy marketing” is a way to infuse your business marketing with messages and imagery that cause potential clients to experience positive feelings of happiness, trust, or delight. Marketing with an eye towards joy helps clients associate feelings of happiness with...

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How to Choose a Good Name for Your Dog Training Business

How to Choose a Good Name for Your Dog Training Business

​ The right name sparks that first emotional connection with your ideal dog-training client. But choosing a unique name in the crowded pet industry isn’t always easy. Originality isn’t the only qualification for a successful name. In fact, a little too much creativity...

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8 Tips to Reduce Your Dog Training Business Costs

8 Tips to Reduce Your Dog Training Business Costs

Sometimes the key to making more money is spending less of it. Earlier, our team here at the Victoria Stilwell Academy offered tips on how to increase your dog training revenue. Now it’s time to take a quick look at your bottom line. Could your business be leaking...

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6 Tips to Grow Your Dog Training Revenue

6 Tips to Grow Your Dog Training Revenue

Increasing the profitability of your dog training business is important. But no one wants to find themselves working harder and harder every day to increase that bottom line. Life needs some balance! If you run your own business, you’re already spending hours...

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5 Common Misunderstandings About Dog Training

5 Common Misunderstandings About Dog Training

“My dog knows better – he’s been to training class. I love him, but he’s just plain stubborn.” People who sign up for a dog training course want to help their puppy or dog become a happy member of their household and a great canine citizen. However, there are a few...

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Compassion Fatigue, Burnout and Self-Care in Dog Training

Compassion Fatigue, Burnout and Self-Care in Dog Training

As a dog trainer, you help people and their dogs overcome challenges to live their very best lives together. It’s an incredible thrill knowing you are in a profession where your skill and guidance are changing lives for the better. However, it’s important to recognize...

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Finding Your Dog Training Niche

Finding Your Dog Training Niche

What makes you stand out from other dog trainers – and why do you need to? Even if you love everything about dog training, you’d need to clone yourself five times over to support every single dog owner with every need they might have. With all the special areas of...

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3 Key Elements for Happiness in Your Dog Training Career

3 Key Elements for Happiness in Your Dog Training Career

The science is clear. If you want to live a fulfilling life, it sure helps to love what you do for work.  Working for a paycheck won’t cut it these days. Because most people’s personal and professional lives blend together, it’s important that your professional work...

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